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Column Advertising revamps online business

Deborah Joy | Malaysia | Mar 19, 2010

Malaysia - Boutique agency, Column Advertising has hired TVOS Multitech Solution Enterprise to redesign its corporate website.
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Bates 141 expands into Bangladesh

Via afaqs | India | Mar 19, 2010

India - Bates 141 has set up an office in Dhaka, the capital city of Bangladesh, to support the growing needs of its client Marico, as well as tap emerging businesses in the region.
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LG appoints cool brand ambassadors

Deborah Joy | Malaysia | Mar 18, 2010

Malaysia - LG is relaunching two air conditioner products from its Health+ range and has appointed Owen Yap and Sazzy Falak as brand ambassadors.
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WDA launches pitch

Rayana Pandey | Singapore | Mar 18, 2010

Singapore - The Singapore Workforce Development Agency has called a pitch for an outreach effort targeting low wage, low skilled workers.
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DBS sets its compass to social media

Adaline Lau | Hong Kong | Mar 18, 2010

Hong Kong - DBS has launched a campaign to push its instant rewards scheme, Compass Dollars, incorporating social media as part of its promotions.
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Grey Mumbai makes senior appointment

Elizabeth Low | Singapore | Mar 17, 2010

India - Grey Mumbai has appointed Hari Krishnan as VP & branch head.
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Account Director, LH.M

Elizabeth Low | Singapore | Mar 17, 2010

Role Description: Directing assigned accounts and growing a dedicated team, must have significant pitch experience.
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A+M Bootleg: Paint My Ride

Marcus Chhan | Malaysia | Mar 17, 2010

If you haven't already heard, there's a competition to design the most creative outer skin for a Lamborghini Gallardo with the proceeds going to The Narine Poverty Reduction Program (Naporee).
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Guinness expands BBDO/Proximity's remit

Deepa Balji | Singapore | Mar 16, 2010

Singapore - Asia Pacific Breweries (APB) has appointed BBDO/Proximity to conceptualise and execute an island-wide activation campaign for Guinness following a competitive pitch.
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TBWA lands Deep Purple gig

Pamela Vinsence | Malaysia | Mar 16, 2010

Malaysia – TBWA Malaysia is handling the creative and PR duties for the upcoming Deep Purple concert which currently has NTV7, Sinar FM, and Resorts World Genting as official sponsors.
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M&C Saatchi bags Pocari Sweat

Erica Ng | China – Shanghai | Mar 16, 2010

Shanghai - Japanese beverage brand Pocari Sweat has handed M&C Saatchi its public relations and digital accounts across China.
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Vitasoy drives sales through greeting packs

Adaline Lau | Hong Kong | Mar 15, 2010

Hong Kong - To celebrate its 70th Anniversary, Vitasoy has used its own packaging as the core communication channel to build on its "Stand by Me" brand campaign.
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PRUmy Child campaign to rollout in April

Deborah Joy | Malaysia | Mar 15, 2010

Malaysia - Prudential Assurance Malaysia will launch a marketing push next month to promote its new child insurance plan called PRUmy Child.
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Ad watch: Canon rocks, but the budget sinks

Contributor MKT | Hong Kong | Mar 12, 2010

If you work in the TST, Mongkok or Central areas, the chances are you would have been brainwashed by the execution for its latest SLR camera and printer.
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TBWA bags Asia Square account

Elizabeth Low | Singapore | Mar 12, 2010

Singapore - After a three-way pitch, MGPA has awarded its Asia Square Commercial Property brief to TBWA Singapore.
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Bupa scenes take on Shakespearean tragedy

Erica Ng | Hong Kong | Mar 12, 2010

Hong Kong - Bupa Insurance has launched a TVC retelling the romantic tragedy of Romeo and Juliet to raise brand exposure in Hong Kong.
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VIDEO: HK4As aggressive 2010 strategy

Matt Eaton | Hong Kong | Mar 12, 2010

VIDEO - Richard Thomas, the newly elected HK4As chairman, outlines the industry group's aggressive 2010 agenda, including more collaboration with the government.
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HP campaign targets SMEs

Elizabeth Low | Singapore | Mar 12, 2010

Singapore - Hewlett-Packard has launched a BBDO-created integrated marketing campaign for its new series, HP Officejet Pro.
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Dentsu eyes digital and sports marketing

Via afaqs | India | Mar 11, 2010

India - Dentsu India has set aggressive plans to make 2010 a "blockbuster" year, with new senior appointments and plans to expand its agency offering.
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CFA taps finance professionals online

Erica Ng | China – Beijing | Mar 11, 2010

Beijing – CFA Institute has gone digital to raise awareness among financial professionals across China in a marketing campaign themed ‘Dream and Goal’.
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Shell picks Leo Burnett & Arc

Elizabeth Low | Singapore | Mar 10, 2010

Regional - Shell Philippines has chosen Leo Burnett & Arc Manila to be its agency for its non-PR related marketing services initiatives.
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Senior Account Manager, The Gallery

Staff Writer | Singapore | Mar 10, 2010

Role description: Reporting directly to the managing director, you will service existing clients and project leads, as well as help develop and facilitate business development strategies.
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Ad spend derails at MTR Corporation

Matt Eaton | Hong Kong | Mar 10, 2010

Hong Kong – MTR advertising revenue for the full 2009 year saw a 19.4% drop to $597 million, with a “marked reduction” in advertising spend and the economic downturn a key factor.
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The end of scam advertising?

Contributor MKT | Hong Kong | Mar 10, 2010

Mark Ringer, executive creative director at TBWA\Tequila\Hong Kong, says scam advertising is dying – but like cholera, it will be a struggle to kill off.
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JWT creates global SWAT team

Elizabeth Low | Singapore | Mar 10, 2010

Global - JWT has created a new global task force for generating ideas across the JWT network.
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H2O+ taps Sammi to push collagen drink

Erica Ng | Hong Kong | Mar 10, 2010

Hong Kong - Skincare and beauty brand H2O+ has tapped Asian diva Sammi Cheng to endorse its collagen drink in a move to expand market share and maximise product awareness.
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Grey bags WSH creative biz

Rayana Pandey | Singapore | Mar 09, 2010

Singapore - Grey Singapore has won the creative duties for Ministry of Manpower's occupational safety and health division following a competitive pitch.
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Chef Wan fronts NKF campaign

Marcus Chhan | Malaysia | Mar 09, 2010

Malaysia - The National Kidney Foundation of Malaysia (NKF) is using Chef Wan as an ambassador to highlight diabetes and high blood pressure as key risk factors for Chronic Kidney Disease.
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iProperty appoints Mill Stirling

Rayana Pandey | Singapore | Mar 09, 2010

Singapore - Property portal iProperty.com.sg has hired local ad shop Mill Stirling to handle its above the line creative duties.
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Sony appoints Ogilvy in Vietnam

Staff Writer | Vietnam | Mar 09, 2010

Ho Chi Minh - Sony Vietnam has appointed Ogilvy & Mather as its creative agency.
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