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The real purpose behind Sharp Daily

Erica Ng | Hong Kong | Apr 13, 2012

Hong Kong - Next Media's boss Jimmy Lai tells Marketing his plans to turn his free newspapers into shopping platforms with the help of smartphones and group buying.
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Scoot launches inflight title

Alethia Tiang | Singapore | Apr 13, 2012

Singapore – Scoot, Singapore’s new budget carrier under Singapore Airlines has launched an inflight magazine and appointed global travel media company Ink Publishing to produce the title.
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Turner shutters Imagine TV

Via afaqs | India | Apr 13, 2012

India – Turner Broadcasting System Asia Pacific has decided to cease business operations of its Hindi general entertainment channel 'Imagine TV'.
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Is US$1bn too much for Instagram?

Cream Global | Global | Apr 13, 2012

Global – US$1 billion for a company that has yet to celebrate its second birthday is an awful lot of money. Or is it? Paul Frampton, MD of MPG Media Contacts, thinks out loud.
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City Telecom offloads HKBN for TV

Erica Ng | Hong Kong | Apr 12, 2012

Hong Kong - City Telecom has upped the ante in the free TV market, selling its telco assets including Hong Kong Broadband Network for HK$5 billion to focus on its multimedia business.
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Yahoo restructures post layoffs

Alethia Tiang | Global | Apr 11, 2012

Global - Shortly after culling 2000 jobs, Yahoo has said it will take steps to reshape its corporate structure for the future in order to stay competitive and profitable in the market.
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OMD wins Henkel's haircare brand

Staff Writer | Hong Kong | Apr 10, 2012

Hong Kong - OMD Hong Kong has picked up the media planning and buying duties for Schwarzkopf - a hair care brand from Henkel - after a pitch.
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Eu Yan Sang rolls out health magazine

Alethia Tiang | Singapore | Apr 10, 2012

Singapore – Traditional Chinese medicine specialist Eu Yan Sang has released a quarterly natural wellness and lifestyle magazine Natura, targeting locals seeking information on health and well being.
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Facebook to buy Instagram for US$1bn

Alethia Tiang | Global | Apr 10, 2012

Global – Facebook has acquired popular mobile photo-sharing application Instagram for US$1 billion, marking the social network's largest acquisition ever.
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First mag for runners hits the local market

Alethia Tiang | Singapore | Apr 09, 2012

Singapore - Bold Ink Magazines has launched Run Singapore, the country's first magazine dedicated to local running enthusiasts and marathoners, whilst targeting advertisers from the F&B, nutrition and healthcare segments.
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Is TVB going red in China?

Jas Tong | Hong Kong | Apr 05, 2012

Hong Kong - TVB has set up a joint venture with the state-owned Shanghai Media Group to reinforce its business in China and may be appointing a government official to lead the new company.
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Yahoo sheds 2,000 jobs

Via Adweek | New York | Apr 05, 2012

Global - Yahoo has confirmed that it would begin laying off roughly 2,000 employees as part of an effort to build a company that is "smaller, nimbler, more profitable and better equipped to innovate".
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Alibaba tests Pinterest clone

Erica Ng | China – Beijing | Apr 02, 2012

Beijing - China's e-commerce giant Alibaba has taken the Pinterest idea to the next level with the launch of Fa Xian, a photo-centric social shopping platform that let users pin, share and shop on Taobao.
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PHD gets a new global perspective

Staff Writer | Global | Mar 30, 2012

Global - After snagging a swag of new global business, PHD Worldwide has appointed Malcolm Devoy as international strategy director.
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Fuji and FremantleMedia ink TV deal

Staff Writer | Japan | Mar 30, 2012

Japan - Japan's commercial broadcaster Fuji Television Network and FremantleMedia Asia have formed a strategic partnership to supply new television formats to Asia.
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China's e-commerce to hit 18 trillion

Erica Ng | China – Beijing | Mar 29, 2012

Beijing - E-commerce sales in China could more than triple to RMB18 trillion by 2015, offering brands major opportunities to dip into the world's most populous country.
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Social site for entrepreneurs launches in India

Via afaqs | India | Mar 29, 2012

India - US-based social networking site for entrepreneurs EFactor is all set to launch its India operations in April this year.
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SCMP on the upswing

Erica Ng | Hong Kong | Mar 28, 2012

Hong Kong - SCMP Group reported a HK$371 million profit for 2011, thanks to stronger advertising sales, growth in digital advertising and its marketing services business.
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ATV's Wong Ching hangs by a thread

Jas Tong | Hong Kong | Mar 28, 2012

ATV’s major shareholder Wong Ching and executive director James Shing Pan Yu may bow out after the station misreporting the death of former PRC president Jiang Zeimin last year.
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Mindshare boosts the devil in Invention

Erica Ng | China – Shanghai | Mar 27, 2012

Shanghai - Mindshare China has restructured its Invention team to challenge the whole agency in creating brand activations for clients such as branded content, sponsorship and social media.
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Adsfactor's pursuit of parents

Erica Ng | Hong Kong | Mar 27, 2012

Hong Kong - Online ad network Adsfactor has launched a parenting channel and expanded its rich media ad offering with advertisers such as Volkswagen and Sony already signed up.
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Microsoft takes a bigger slice of video

Oliver Luk | Hong Kong | Mar 23, 2012

Regional - Microsoft has formed a strategic alliance with online video platform Movideo to migrate its integrated online video platform to Windows Azure and tap into the explosive online video growth.
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AOTY Jury Spotlight: Damien Cummings

Staff Writer | Singapore | Mar 23, 2012

Singapore - Marketing welcomes Damien Cummings, online director - Asia Pacific & Japan for Dell, to the all client-marketer jury on the Agency of the Year Awards 2012 judging panel.
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Bell buys Astral Media for US$3.41 billion

Alethia Tiang | Canada | Mar 22, 2012

Canada – Media giant Bell Canada Enterprices has acquired Quebec’s leading media agency Astral Media to strengthen its competitive media position.
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Publisher expelled by audit body

Elizabeth Low | Singapore | Mar 20, 2012

Regional - BPA Worldwide has expelled AP Energy Business Publications claiming non-payment but the publisher says it gave up the membership of its own volition.
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Photo of Rupert Murdoch by World Economic Forum
Photo of Rupert Murdoch by World Economic Forum

Brand Health Check: Bad Press

Staff Writer | Singapore | Mar 19, 2012

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Sinclair
Sinclair

Why Nike could be the next ESPN

Staff Writer | Singapore | Mar 19, 2012

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Local retailers get serious about m-commerce

Alethia Tiang | Singapore | Mar 19, 2012

Singapore - Retailers in Singapore are leveraging traditional media such as print and out of home to generate sales, thanks to M-commerce.
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Aegis posts solid Asia revenues

Staff Writer | Singapore | Mar 16, 2012

Regional - Aegis Media recorded a revenue jump of more than 87% across its Asia business in 2011, driven by strong wins from Wyeth, Woolworths, Panasonic and Clarins.
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Economist Group buys comms agency TVC

Alethia Tiang | UK | Mar 15, 2012

UK – In another case of media owners adding in-house marketing/communications capabilities, The Economist Group has acquired London-based marketing communications agency TVC Group.
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